CLIENT
Blom is a cosmetic brand that produces eye patches featuring bio-soluble microneedles.
OBJECTIVES
Increase brand awareness and boost sales volume.
OUR SOLUTION
01
Content has been created highlighting the brand's values, production standards, and the unique effectiveness of our product. Moreover, audience interaction has been boosted through contests, quizzes, and gamification.
02
Ads have been launched with lifestyle bloggers and popular publications, integrating our product into their content formats, such as new product reviews and expert-curated top 10 lists.
03
By meticulously defining our target audience, we've implemented contextual advertising and targeted campaigns on Facebook and Instagram. We've also developed sales funnels to foster recurring purchases and increase LTV.
🔥 THE RESULTS
01
Thoughtfully designed content has maintained the interest of existing followers and captured the attention of newcomers from advertising campaigns.
02
Collaborating with bloggers whose audience aligns with ours has significantly raised brand awareness, built audience trust, and
magnified the impact of our product placements.
03
By focusing on warm audiences and appealing to potential customers' interests, our advertising campaigns have proven highly effective. We've observed increases in subscriber numbers, publication reach, and audience loyalty, resulting in boosted sales.